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Media and Content Officer

Full time @Resumify Recruitment in FMCG
  • Lagos, Nigeria View on Map
  • Post Date : February 23, 2022
  • Apply Before : April 24, 2022
  • Salary: Negotiable
  • View(s) 94
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Job Detail

  • Career Level Officer
  • Experience 5 Years
  • Job Function Marketing & Communication
  • Qualifications Degree

Job Description

MacTay Consulting – Our client, a major player in the FMCG industry, is recruiting to fill the position

Responsibilities:

  • Design and deliver visual and content assets, including social media assets, video content, blogs, email marketing templates and advertisements, ensuring that they are on-brand and optimised for digital consumption.
  • Work with the Marketing & Communications Manager to contribute to a continually evolving content strategy that supports short- and long-term marketing initiatives, funding programs, events, and other activities.
  • Manage and implement a comprehensive editorial calendar to promote creative partnerships.
  • Work with the operations team to improve the marketing team’s systems, processes and ability to segment using Salesforce CRM.
  • Ensure adequate media (conventional and social) coverage for all programme activities, functions, and press releases/press statements.
  • Generate content for use on the company’s social media pages and website.
  • Track analytics and create reports detailing successes or otherwise of media communication campaigns.
  • Ensure that all media communications and marketing materials align with brand standards.
  • Attend press conferences and media interviews with the designated company’s representative.
  • Devise and produce proactive media campaigns, etc.

Requirements:

  • Bachelor’s Degree or its equivalent in Marketing, Mass Communication, Public Relations, Journalism, or related disciplines.
  • Professional certifications, such as the Institute of Mass Communication and Information Management of Nigeria (IMIM), etc., is an added advantage.
  • Minimum of 5 years’ job and industry experience in media relations or press related fields.
  • Good communications and writing skills.
  • Strong analytical, research and forecasting skills.

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